Why is the corporate identity or CGP of a company so important? It is often mistakenly equated with the company logo, but in reality it is much more. It is a standardized manual that dictates the form and rules for using graphic elements that determine the overall visual image. In the picture, the CGP for the company CT – CEVNA TEHNIKA doo […]
graphic design
3 posts
Every successful website or mobile app has been designed and built with the user and their experience in mind. In the design world, this is called website user experience, and it refers to how useful, accessible, and desirable a product is for the average user. And why is user experience design so important? What […]
Creating a corporate identity is as important to a company as, say, a desk and a chair, although this concept still seems unfamiliar to many today. Most people just guess that it has something to do with the company logo, or that it is the logo itself. This is partly true, but at the same time, a corporate identity is […]